Web Reference: Mar 30, 2026 · The 4 Cs – cut, color, clarity, and carat – are the widely accepted standard characteristics for a diamond that determine its quality and value. While each ‘C’ plays a role, cut is the most important in determining a diamonds brilliance and sparkle. In the 1940s, GIA founder Robert M. Shipley first coined the phrase, “the 4Cs of diamond quality” in an effort to help his students remember the four factors that characterize a faceted diamond. The concept was simple, but the results revolutionized the industry. Here you will learn how GIA diamond grades are established, and how those grades affect the diamond's price. Each of the four C's (Carat Weight, Cut, Color, Clarity) is accompanied by a diamond chart illustrating the differences between grades.
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